Not sure how to start your content marketing strategy? Maybe you’ve already started one but it’s not working out? We’ve collated a few tips to help you out and make sure the content your creating is the best it can be. Tip #1 - Customer experience You should stop focusing on 1 piece of [...]
The coronavirus outbreak no doubt wreaked business and financial havoc around the world, leaving many small business owners struggling to survive. While the short-term outlook for small businesses will vary greatly depending on their industry, it’s vital to start taking into consideration what we can all do to recover once the economy begins to [...]
Now, before we start. It’s a lot easier to get a good photograph in-camera than taking a mediocre pic and trying to make it better in post. So if you’re taking photos on your phone that means using proper lighting (window or studio lights), making sure the subject is framed properly and all that [...]
Did you know that marketing your businesses doesn’t have to be hard or expensive? In fact, following some simple rules can make your marketing strategies goes from 1 -100. But far too many times, we’ve seen companies ignore these rules. Putting minimal effort into their strategy and execution, leading to terrible results and poor quality [...]
Good copy is as important as any aspect of digital and traditional marketing. Now it may be the last thing on your mind, or you may not even have the budget, but you need to consider improving your copywriting. Whether that’s for your blogs, social media, website copy, email campaigns - it all matters. [...]
Online content marketing doesn’t just mean writing blogs and sending out the occasional tweet. It’s so much more than that. Video content is taking the online space by storm and these statistics prove that. So, what tips are we going to share with you to help you integrate video [...]
There are no accidents when it comes to the way big brands represent themselves to the world. In most cases, their logo and visuals will have been carefully decided, considered and analysed before being presented to the public. When it comes to being a business and having an identity, you need to make sure [...]
A great photo can make or break how people view your business. So whether you’re using photography online for your website or social media, or your making posters or signs - your imagery needs to look professional. Unfortunately, as a small business, you may have the budget to hire a photographer. It’s probably even [...]
We absolutely smashed last week's blog where we shared 5 ways to make your social media graphics POP. In fact, it did so well we’ve decided to bring you part 2 even sooner! So if you’re interested to learn more about how to up your social media game then carry on reading. [...]
There are so many things to think about when it comes to posting engaging content on your social media accounts. From captivating copyright, to stunning imagery and branding, to using the correct hashtags. So in this blog, we thought we’d focus on 1 aspect of social posting - the creative side. Now it’s fair [...]
