Autumn is only a few weeks away but it’s always best to plan ahead when it comes to your marketing. Seasonal marketing is a fantastic way to not only increase visibility among your existing customers but also attract new ones. With that being said, here are some excellent Autumn marketing ideas that you could [...]
In a society where social media platforms like Instagram and TikTok seem to be the most popular marketing mediums for businesses, you might be wondering, “Does blogging still have a place?” The short is yes! Keep on reading for some reasons why blogging in 2021 is important. Blogging improves SEO If you want your [...]
It’s the war of the 2 short form video platforms: TikTok vs Instagram Reels. Both popular sites for social media users, but which one is the true ‘champion’. First things first, what kind of platforms are they? These apps enable creators to record, edit and share short video content. Each video can be 60 [...]
Do you want to become verified on Twitter? In this blog, we uncover what exactly it means to be ‘verified’, steps to become verified and the benefits that come with the tick on your profile. What being verified means Quoted directly from Twitter’s Help Desk, being verified means: The blue Verified badge on Twitter [...]
Before we dive into the blog, what does ‘customer profiling’ actually mean? Customer profiling is creating ‘customer types’ or ‘customer profiles’ that are there to represent the typical users of a product or service. They are used to help make customer-focused decisions without confusing the scope of the project with personal opinion. Now that [...]
If you want the best website in your industry then you’re going to need to hire an agency or web designer. But we know more than anyone that some businesses simply don’t have to budget to splash out on a brand new website. That’s why in this blog, we’re going to share with you [...]
How do you stay on top of your social media posting? From writing and publishing posts to reviewing analytics, it can get pretty overwhelming. But thankfully, there are plenty of social media scheduling platforms out there to help you. We’ve written a list of scheduling tools that we’ve used first hand. We’ll discuss all [...]
Ready to get started with advertising on Instagram? Instagram is a great platform for all things digital marketing and advertising - whether that’s through organic content, paid ads and more. As of 2021, Instagram has over 800 million active users and the rate of growth doesn’t seem to be slowing down. Before we begin, [...]
Marketers have always gone wherever they are able to connect with people the best. Connecting with the right audience in order to promote their products and services. And the internet? Well, it’s one of the best places to do that. In this blog, we’ll share more about the 7 types of digital marketing so [...]
In 2021, you really want to be online - whether that’s with a website or social media. But in this blog we want to discuss what social platforms your business should be prominent on. In particular, we’re going to be talking about Facebook and Twitter, their differences and which one might be best for [...]
