The ongoing Coronavirus epidemic is a uniquely challenging situation for everyone, especially for small businesses and freelancers.
It’s in this time that we should pull together to come up with a variety of ideas and strategies to help us weather the Covid-19 storm.
So what can we do? Here our 3 favourite ideas for business to consider.
Become a Master of Marketing
In the hustle and bustle of our past work lifestyles, we may not have had time to properly investigate our marketing efforts. More often than not, things like advertising and promoting your brand online gets pushed under the rug. So now is the perfect time to freshen up your branding, update your content or perhaps even do a little spring cleaning of your website. If you don’t already have one, starting a blog would also be a great way to keep your audience updated.
Dive into Online Events
Facetiming your friends and calling family members is pretty much the norm, but have you ever attended virtual events in a professional manner? Many brands are now applying their services to the online community through tutorials, live sessions and so much more. Find out if there is a way for you to offer your services online and do it!
Upskill in your Downtime
Last but not least, most of us will have found ourselves with some extra time on our hands. Use this spare time to do something productive by learning a new skill. There are now thousands of free courses being offered to the public, so make the most of it! Teach yourself something that will be useful to you once lockdown is lifted and business goes back to normal. Things like Photoshop, brushing up on your artistic skills, or even teaching yourself a new language.
We can all push through this by supporting one another and guiding ourselves through this crisis. And remember – Stay Home, Save the NHS, Save Lives.